“How Much Content Do You Need For B2B SEO Success?” http://selnd.com/1gCD1nN

For future reference:

It’s something I need to look at for my day job. If you know of any background articles please let me know.

Questions and thoughts to explore in this context:
Maintaining multilingual B2B web content is time-intensive. More pages means more maintenance. Should I delete non-performing pages? Re-fresh the content? How do I analyze which pages to discontinue or keep and which new ones to add? Carry out workshops with stakeholders such as sales?

Somewhat related is this presentation on agile marketing:

The first couple of slides remind me of discussions with Persillie on Agile methods, Scrum and software development projects.

I’d like a frugal testing machine. It would help me all along.

Complimentary links: 2 random photos from my Flickr archive. Alles wird gut.

Today’s run #wod

My running plans experienced a setback earlier this week. I had to pause for a couple of days due to a sore throat and feeling feverish. But I’m feeling much better and I went for a slow run today. It went well.

Yesterday I bought some jogging socks for my brand-new running shoes. BTW, if you’re selling running shoes, it really helps if your staff is enthusiastic. The sales staff offered good advice on how to train and knew running groups in the area.

Earlier I read this Spiegel article on Christian Hottas, who has run over 2000 marathons.

(…) es geht um den Spaß an der Bewegung, nicht darum, einen Marathon zu laufen. Ich ermutige jeden, so viel zu laufen, wie er kann und mag. Laufanfänger, die in meine Praxis kommen, unterstütze ich aber gerne. Leistung ist immer subjektiv.

Ka-wuuuum, ka-crash!

And suddenly it’s March. Despite all my lofty plans to use Chiperoni as my tweet machine, I was feeding the corporate silo with links galore.

Until I saw this. There’s an IndieWeb plugin to install.

Tweet, tweet.

Life is busy. My day job keeps me busy.

The weather has been beautiful this past week. Sunny and warm.

Basel is celebrating Fasnacht. The amount of confetti on Wettstein-Bridge on Monday evening was incredible. The clean-up operation at 8 pm was quite fascinating. They bring out major equipment and with all the yellow light flashing, it creates quite an atmosphere. But I didn’t stop for any photos.

Yesterday I stumbled across a very moving series of photos from Fukushima by Metroblossom.

Sad. Especially the long term effects of the nuclear power plant. I watched a video on the ARD German TV Mediathek site called “Meine Tante aus Fukushima”. Equally sad. Let’s not forget how vulnerable life is. It doesn’t take much to destroy your livelihood.

In the film, the one thing that the family picked up from their former house were the family photo albums.

The ability to capture one moment in time. To preserve memories.

That’s one of the things that draws us to photography.

I’ve been posting some photos on FLickr. I quite like this close up:

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