I was interviewed by Ursula Thomas-Stein on SEO.
Check out this podcast.
Much like how today I’d take 10 email subscribers to my newsletter over 1,000 Facebook “likes,” I think in the future, we’d all much rather have 10 Google searches for our brand name than 1,000 Google searches for phrases on which we’re trying to both rank and compete for a click against Google themselves. Sparktoro
I like this definition of humility.
Summer of 2018 will be remembered for its long, extended heatwave.
Five pillars of collaborative product ownership. As seen here on Linkedin. Respect people. Embrace uncertainty. Small experiments. Continuous learning. No complacency. (Question everything.) I think this works for other work situations as well. BTW, I’m testing Gutenberg…
Watching my mom make cream cake. Click on the black area to start the video.
Maybe this will happen soon… Read this Techcrunch article
it’s #MyTwitterAnniversary pic.twitter.com/Ve3HsmBghR ”” Panchenga (@nchenga) April 14, 2018 Wow.
For my reading list: Via Linkedin I found Definition of ready and No role for designers in Scrum
Here are my slides from my recent Women in Digital talk in Basel. I made them “resource-full” with lots of background links. The session was interactive from the start. Lots of questions throughout. Wow. I think the topic hit a nerve. Notes: SEO for small business websites How do you get found in an increasingly […]
Here’s a useful reminder to make sure your PDFs contain useful SEO-relevant infos and links: 10 tips to make your PDFs SEO friendly In my experience this is where many B2B companies can improve. Often the PDFs don’t contain any useful titles or descriptions. Sometimes they show the draft infos. In many companies, PDFs aren’t […]
I started the year with a walk in and around Riehen, Bettingen and Chrischona. Some snapshots (unedited, pêle-mêle) can be viewed on my Flickr photostream:
In SEO, you need to figure out the search intent. Best place to do this is to study the SERPs, auto-suggest, and related searches. How Google Gives Us insight into Searcher Intent Through the Results https://t.co/MWFBsimzG3 – Whiteboard Friday pic.twitter.com/cQYK4NpFsi — Moz (@Moz) November 10, 2017 Notes to keep in mind: Don’t target content without […]
A couple of weeks ago, I was asked to provide some free consulting on how I would start SEO for a new B2B services or products company. Here are my notes: #Sandra’s advice on how to start There are different kinds of web visitors. Try to find groups and segments, and the info that they […]
I took part in yesterday’s Basel Photography Meetup. The topic was construction sites. Quite a challenge. And inspiring to see what other photographers see at the same location. My snaps: My fave of the day is really for my collection of bicycle content. Velo content for the win:
End of September is anniversary time. When I remember packing my Mazda 323 and driving over the alps to Lugano. Moving from Germany to Switzerland.
WordPress is very popular. Some stats say 25% of all websites are made with WordPress. Popularity comes at a price. Security is more important than ever. To refresh my knowledge, I am working my way thru this Udemy course on WordPress maintenance.
Fished this from my Twitter timeline: .@CrossroadsBasel stop waiting for what you want and start working with what you have — Panchenga (@nchenga) May 21, 2017
I attended last Saturday’s #uxcampch in Zürich. First talk was on designing screens for HbbTV. 10 Foot UI. Samuel Raymann talked about his project at SRG and designing for TV sets. I liked this project report about design challenges. Good talk by @samraymann on HbbTv design challenges — Panchenga (@nchenga) May 20, 2017 Next, I […]
I liked 2 Jeff Gotthelf tweets on design: Q: How do we integrate design into #agile ? A: Company must recognize that design is part of "how we work." w/o that,design de-prioritized — Jeff Gothelf (@jboogie) May 15, 2017 There are tactics that help visualize the design work, but if the org doesn't perceive the […]
For future reference: Image optimization How to perform an image optimization audit Aside: I read this Canva article on web images. 12 Common Image Formatting Mistakes To Avoid On Your Website: https://t.co/zdqJUrxm0Z pic.twitter.com/QX4DzFtuvI — Canva (@canva) August 29, 2017
I visited the Naturmärt in Riehen last Saturday. I bought some plants: Borretsch Mint Rosemary There were many different booths and activities. Three services that caught my eye were: Sharely Skillharbour ZeroWasteSwitzerland