This looks interesting
This looks interesting
1.5 1.0 website that I take care of was hacked with an
By chance I had read this article on why you shouldn’t google for free WordPress themes – with a list of sites that help with decrypting.
I finally found the top 500 list of top hardware, telecomm, networking and software companies in Switzerland.
If you know where – it’s easy to find…
Update 29 April 2019:
I recently took part in a webinar on increasing website traffic.
Here are my notes:
10. Engage socially
Engage and participate in online conversations in a pertinent and relevant way
Keep track how people respond
Track how many people reach the site via FB and Twitter
Tweak your message
Rule of thumb regarding social media content:
Original thoughts 30%
Twitter and Facebook are the must-dos for social media
9. Offer significant call-to-actions
e.g. button in a different color and size
8. Get more links
Use Competitive Link Finder by SEOmoz to find where competitors are getting backlinks
Find linking partners
7. Fix the links you’ve got already
i.e. ask websites that are pointing to your website to update their links if the links are broken or not up-to-date
6. Use multivariate testing – A/B testing
Change one thing at a time and watch the results, i.e.
Google Website Optimizer
Visual Website Optimizer
5. Put the keyword on the page
Include the keywords in the
Don’t overdo it. Write web pages for humans not search engines
Meta tags (description, keywords) are ignored by Google – no longer checked.
4. The secret of awesome web headlines
Work on your headings.
Cross-reference to http://www.copyblogger.com/10-sure-fire-headline-formulas-that-work/
3. Don’t make me think
We don’t read pages, we scan them
We don’t make optimal choices, we satisfice
We don’t figure out how things work, we muddle through
Design for Power Skimmers
2. Know your Google Analytics
1. Begin with an SEO Audit
(this is where the presenter added a sales pitch for their own services)
http://www.marketsamurai.com/full-version.php 149 US$
Google Adwords Keyword Tool – Google has largest base of data
Crazy Egg 19$ per month
a fave from my collection of snapshots:
A comment on the outside of a construction fence at the Novartis campus in Basel
We’ll quit tomorrow
from my huge photo archive on Flickr:
Where were you on 9/11? On a day like this, I can’t help but remembering where I was 9 years and 7 months ago.
I was in Lugano at work. All news web sites were down. I went in search of a TV together with my colleague Y. The TV in the pub downstairs wasn’t set to receive news. Later we found that the R and D engineers had hooked up a PC with a TV card to a projector. And many of us watched the news until late in the afternoon.
Following my timeline in Twitter this morning was great. The people I follow form a great world news channel.