Here are my slides from my recent Women in Digital talk in Basel. I made them “resource-full” with lots of background links. The session was interactive from the start. Lots of questions throughout. Wow. I think the topic hit a nerve. Notes: SEO for small business websites How do you get found in an increasingly… Continue reading Slides: SEO for small business websites
Don’t forget to optimize your PDFs for SEO
Here’s a useful reminder to make sure your PDFs contain useful SEO-relevant infos and links: 10 tips to make your PDFs SEO friendly In my experience this is where many B2B companies can improve. Often the PDFs don’t contain any useful titles or descriptions. Sometimes they show the draft infos. In many companies, PDFs aren’t… Continue reading Don’t forget to optimize your PDFs for SEO
Photowalking into 2018
I started the year with a walk in and around Riehen, Bettingen and Chrischona. Some snapshots (unedited, pêle-mêle) can be viewed on my Flickr photostream:
Search intent
In SEO, you need to figure out the search intent. Best place to do this is to study the SERPs, auto-suggest, and related searches. How Google Gives Us insight into Searcher Intent Through the Results https://t.co/MWFBsimzG3 – Whiteboard Friday pic.twitter.com/cQYK4NpFsi — Moz (@Moz) November 10, 2017 Notes to keep in mind: Don’t target content without… Continue reading Search intent
SEO for B2B services and products: How to get started?
A couple of weeks ago, I was asked to provide some free consulting on how I would start SEO for a new B2B services or products company. Here are my notes: #Sandra’s advice on how to start There are different kinds of web visitors. Try to find groups and segments, and the info that they… Continue reading SEO for B2B services and products: How to get started?
Snapshots of the day
I took part in yesterday’s Basel Photography Meetup. The topic was construction sites. Quite a challenge. And inspiring to see what other photographers see at the same location. My snaps: My fave of the day is really for my collection of bicycle content. Velo content for the win:
End of September is anniversary time. When I remember packing my Mazda 323 and driving over the alps to Lugano. Moving from Germany to Switzerland.
WordPress is very popular. Some stats say 25% of all websites are made with WordPress. Popularity comes at a price. Security is more important than ever.
To refresh my knowledge, I am working my way thru this Udemy course on WordPress maintenance.
Tweet to keep
Fished this from my Twitter timeline: .@CrossroadsBasel stop waiting for what you want and start working with what you have — Panchenga (@nchenga) May 21, 2017
#uxcampch 2017 – Some notes
I attended last Saturday’s #uxcampch in Zürich. First talk was on designing screens for HbbTV. 10 Foot UI. Samuel Raymann talked about his project at SRG and designing for TV sets. I liked this project report about design challenges. Good talk by @samraymann on HbbTv design challenges — Panchenga (@nchenga) May 20, 2017 Next, I… Continue reading #uxcampch 2017 – Some notes
2 tweets to keep on integrating design in agile
I liked 2 Jeff Gotthelf tweets on design: Q: How do we integrate design into #agile ? A: Company must recognize that design is part of "how we work." w/o that,design de-prioritized — Jeff Gothelf (@jboogie) May 15, 2017 There are tactics that help visualize the design work, but if the org doesn't perceive the… Continue reading 2 tweets to keep on integrating design in agile
Background articles on image optimization
For future reference: Image optimization How to perform an image optimization audit Aside: I read this Canva article on web images. 12 Common Image Formatting Mistakes To Avoid On Your Website: https://t.co/zdqJUrxm0Z pic.twitter.com/QX4DzFtuvI — Canva (@canva) August 29, 2017
Naturmärt in Riehen
I visited the Naturmärt in Riehen last Saturday. I bought some plants: Borretsch Mint Rosemary There were many different booths and activities. Three services that caught my eye were: Sharely Skillharbour ZeroWasteSwitzerland
For future reference:
(…) the one who is best qualified to make a time estimate (the engineer) isn’t the one who needs it most
Source: The Software Engineer’s Essential Time Estimation Guide
Scrum and Design
I found this Medium article discussing Scrum and its effect on the design process. https://t.co/Udl2R48nRW scrum interrupts flow — Panchenga (@nchenga) February 10, 2017
For future reference:
Creating Collaboration in a Room Full of Opinions
I just passed four joggers on my daily bicycle ride home from work. Just as i passed, one of the joggers answered her smartphone while continuing to jog:
“Hello! I’m jogging.”
Best chiperoni.ch snapshot of 2016?
Another year has passed. And it’s time to look at my photos and select a snapshot per month. My photo selection skills are influenced by memories, rather than the photo’s quality alone. The method: I quickly scan through my photos on a per month basis and select a photo based on number of views, personal… Continue reading Best chiperoni.ch snapshot of 2016?
Scrum and UX design
I saw this article on Scrum and UX design at t3n.de (in German only).
How to call your cat indoors on a rainy autumn evening in Basel:
“Büseli, Büseli“
Büsi is Swiss-German for cat.
Learning to use Hugo to build websites
I’m learning how to use Hugo to build websites. I signed up for a Udemy course by Dan Hersham. I followed the tip to use Homebrew. And 2 to 3 commands later I had generated a skeleton of a site. Hugo is well-documented and it looks like an exciting alternative to explore. It supports TOML,… Continue reading Learning to use Hugo to build websites
via Su Franke on Flickr:
"Firmen wollen auf den Mond fliegen, haben aber nur klapprige Fahrräder rumstehen" Zitat von Jürg Stuker https://t.co/PKlFCO22Q9
— Panchenga (@nchenga) September 17, 2016
The fast track to DIY images
For all my creative photography friends, here’s an article by Moz on how images boost conversion. And a list of tools. Visage https://visage.co/ Recordit http://recordit.co/ GIFboom (no link cos the sample photos look like they are intended for a dating site) Placeit https://placeit.net/ Studio http://www.madewithstudio.com/ SnapChat (errr… really?) The sample images displayed in the Moz… Continue reading The fast track to DIY images
Need a place to work in CPH for a couple of hours or 1 day? I can recommend the cafe of http://republikken.net/. Good coffee. Work atmosphere with other people working around you.