I received this question recently: If I create content for our company (articles for magazines, social media posts, etc), do I need to try to use KEYWORDS within the text as much as possible? And if yes, is there an online tool / website to check how well I did my job before I publish […]
Yesterday, I set my alarm to 6 am and jumped on the 7:33 train to Zürich-Oerlikon. On a Saturday. To attend a barcamp on media. If you are unfamiliar with the concept of barcamps, a barcamp is a conference that organizes the talks by itself, on the day, Someone provides some rooms and infrastructure such […]
Here are my slides from my recent Women in Digital talk in Basel. I made them “resource-full” with lots of background links. The session was interactive from the start. Lots of questions throughout. Wow. I think the topic hit a nerve. Notes: SEO for small business websites How do you get found in an increasingly […]
In SEO, you need to figure out the search intent. Best place to do this is to study the SERPs, auto-suggest, and related searches. How Google Gives Us insight into Searcher Intent Through the Results https://t.co/MWFBsimzG3 – Whiteboard Friday pic.twitter.com/cQYK4NpFsi — Moz (@Moz) November 10, 2017 Notes to keep in mind: Don’t target content without […]
I’m learning how to use Hugo to build websites. I signed up for a Udemy course by Dan Hersham. I followed the tip to use Homebrew. And 2 to 3 commands later I had generated a skeleton of a site. Hugo is well-documented and it looks like an exciting alternative to explore. It supports TOML, […]
A couple of months ago, I went thru an SEO audit. I wanted to write a blog post to reflect on what I learned. This is my feeble attempt to collect my thoughts and jot down some notes. Where available, I’ve tried to list my source links. What is an SEO audit? In an audit, […]
Some notes and photos from Saturday’s UX camp in Zürich: Adrian Sameli took us thru the process of building infographics. His tip on tools to use: Excel and Adobe Illustrator. He tried one or two infographic tools but didn’t like them much. In the discussion we looked at d3js.org. Next, I attended a session on […]
I’ve signed up for Protonmail.ch: Security https://t.co/ashHNTGLfU at @ProtonMail — âœ___CollectThisTweet (@nchenga) January 25, 2015 And I noticed another company called Tutanota: next secure email app @Tutanota_de https://t.co/HVa7Foggis //cc @mllea — âœ___CollectThisTweet (@nchenga) January 29, 2015 I think this is a great development. Instead of trying to get people to use PGP… maybe this will […]
For future reference. I just quickly wanted to post a useful background link on card sorting that I found today on Smashing Magazine. Improving Your Information Architecture With Card Sorting: A Beginner’s Guide
It’s fun when a fave re-surfaces an old tweet of yours about an HTML5 template. "HTML5 template" http://t.co/9PBAnooJUH — âœ___CollectThisTweet (@nchenga) July 27, 2013 HTML5 projects: I’m currently working on building a small website based on a template by HTML5 Up. Progress is somewhat slow. Before I tried Aerial. And Parallelism. HTML5Bones looks useful.
Last Saturday I attended UX camp Switzerland. A very good event to learn about user experience, human-centered design, usability testing, MVP and prototyping tools. Talks I listened to: Stefanie Klekamp presented lots of background info on the Think Aloud usability testing method. Which I found useful. She explained the theories behind the method and also […]
Social media isn’t reaching people like it used to. via The New Emphasis On Link Building: What's Behind It And How To React. Back to link building? Probably. Read this advice: The best way to have your website rank higher is to make it better for your users. Being better requires that your website is […]
Some time ago, the Malawi daily newspaper, The Nation, released a new web design. More recently Nyasa Times updated their web design. In both cases, it’s an improvement. And from my current home base here in Switzerland, both sites load promptly. From family in Malawi I hear that the loading times for both sites have […]
The latest addition to the SEO zoo is a hummingbird. The algorithm change was announced in September 2013 but went live a month earlier. Searchengineland has some useful background information: FAQ: All About The New Google “Hummingbird” Algorithm Hummingbird’s Impact On B2B Sites Apparently this release will improve Google’s ability to predict a user’s search […]