It’s the Small Gestures

In a world full of advertising and sales pitches, it’s the little things that count.

Like a handwritten note on the bottom of the fitness center’s invoice:
Bisch fleissig

The owner of the fitness center is a tough business woman. No discount. No rebate. No nothing. But she does build relationships. Which is the right approach.

I mentioned in my previous blog post that building communities is hard work. And I mentioned the Flickr example. While googling for the quote, I stumbled across the fact that George Oates was fired at Flickr in December 08.

While I don’t want to delve into something I know nothing about, I just can’t help feeling that this is a bad marketing move. And maybe Flickr is indeed being pruned for sale.

By nchenga

Nchenga-nchenga is my nickname. is my online playground, scrap book, and on-going collection of bookmarks and interesting quotes. Chiperoni is a Malawian term for cold, grey, rainy weather. I am a bridge blogger somewhere between Basel and Blantyre. The opinions and comments expressed here are my own personal opinions and do not represent my employer's view in anyway. So far, this blog is free of advertising or paid articles or similar.

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