Photowalk

I went photo-walking with the Basel Photography Meetup on Saturday. The theme was #Openings. On my way into town, I saw this yellow monster. Nothing open about it. And very noisy. I like this snapshot of openings within a gate: This snapshot of some openings in this construction site scaffolding fits my likeable criteria equally […]

I attended Medien-Barcamp 2019 – my notes and comments – #medienbc

Yesterday, I set my alarm to 6 am and jumped on the 7:33 train to Zürich-Oerlikon. On a Saturday. To attend a barcamp on media. If you are unfamiliar with the concept of barcamps, a barcamp is a conference that organizes the talks by itself, on the day, Someone provides some rooms and infrastructure such […]

Cycling anecdote

This morning the traffic lights jumped from yellow to red just as I was approaching a pedestrian crossing. I stopped. A man and a small boy were standing on the sidewalk, waiting. The man turns to me and comments angrily or sarcastically: Zu müde zum velofahren? (= too tired to cycle?) I responded that I […]

The future of SEO

Much like how today I’d take 10 email subscribers to my newsletter over 1,000 Facebook “likes,” I think in the future, we’d all much rather have 10 Google searches for our brand name than 1,000 Google searches for phrases on which we’re trying to both rank and compete for a click against Google themselves. Sparktoro