10x

Two sites that I read regularly – Moz and Hubspot – analyzed and wrote about their own blog post frequency.

Quality vs. Quantity: A 6-Month Analysis of the Age-Old Blogging Debate

Raising the Bar: A Publishing Volume Experiment on the Moz Blog

I am stunned. Flabbergasted.

How will small and medium-sized enterprises thrive in such a content marketing world?

High quality and high frequency.

My prediction has always been that we will return to media empires with gatekeepers guarding the entrances.

Citizen journalists and bloggers will only get a voice when the gatekeepers choose to let them.

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Categorized as General

By nchenga

Nchenga-nchenga is my nickname. Chiperoni.ch is my online playground, scrap book, and on-going collection of bookmarks and interesting quotes. Chiperoni is a Malawian term for cold, grey, rainy weather. I am a bridge blogger somewhere between Basel and Blantyre. The opinions and comments expressed here are my own personal opinions and do not represent my employer's view in anyway. So far, this blog is free of advertising or paid articles or similar.

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