Day: March 9, 2010

  • Return on involvement

    How do you master a new skill and become an expert? How do you leave mediocrity behind?

    I am thinking a lot about how to cross the so-called suck threshold.

    I have experienced crossing this threshold for some topics, and that’s where I want to be.

    How to get there? John C. Maxwell writes:
    If you invest one hour into a topic or skill every day for the next 5 years, you will be an expert.

    Not always feasible. And getting involved is the hard part.

    I particularly like Henriette Weber’s term “return on involvement” – ideas for marketing campaigns.