the original logo that isn’t

Quark’s “New” Look

Published
Categorized as General

By nchenga

Nchenga-nchenga is my nickname. Chiperoni.ch is my online playground, scrap book, and on-going collection of bookmarks and interesting quotes. Chiperoni is a Malawian term for cold, grey, rainy weather. I am a bridge blogger somewhere between Basel and Blantyre. The opinions and comments expressed here are my own personal opinions and do not represent my employer's view in anyway. So far, this blog is free of advertising or paid articles or similar.

6 comments

  1. nchenga says:

    i’m sure the Swoosh will never become unpopular in high tech companies.

    this is good as well:

    Sometimes a Logo is just a Logo
    http://www.creativepro.com/story/feature/23415-1.html

  2. mademoiselle a. says:

    Err, certo. And they, of all, hire a designer who used to do design in high tech. Hm…I recall all those swoosh logos. Is swoosh still a high tech hottie?

    There is more fun reading at veer: http://blog.veer.com/archives/000829.html

  3. nchenga says:

    considering it’s a DTP software company…

  4. mademoiselle a. says:

    oh, and fire the advocate too.

  5. mademoiselle a. says:

    “We appreciate your concern that it is similar to that of the Scottish Arts Council’s logo. After doing trademark searches domestically and internationally, we are surprised that our logos look alike in some ways. The similarities were unintentional.”

    bwaaaahahahahahaha!

    Fire the intern. Fire the designer.

    Type and graphic go together like elephants and mice. [mho]

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